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Rob Cook

VP, Administration 

Rob Cook serves as our Vice President of Administration & Company Support, where he combines seasoned leadership with a heartfelt commitment to people. Prior to stepping into this executive role, Rob successfully managed our largest branch in Dublin as General Manager and later took on the position of Director of Initial Customer Experience. Now, as VP, he leads a dynamic and skilled team across human resources, customer care, finance, and technical services, ensuring smooth and efficient operations through his sharp attention to detail and natural knack for organization. Rob is admired for his approachable, supportive leadership style—one that builds trust and inspires loyalty from both team members and customers alike.

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